Proto Whey Cafe Mocha

General Statements: All Other Content

2g of the 2.5g Saturated Fat (13 of the 35 fat calories) are MCTs (Medium Chain Triglycerides). MCTs provide energy for digestion and cannot be converted to body fat.

Brand IP Statement(s) re: (c), (TM), (SM)

Proto Whey(R) is designed for use as a primary source of protein and may be used at any time of the day.

Suggested/Recommended/Usage/Directions

It may be consumed alone or with carbohydrate foods, depending on individual caloric needs.

Precautions re: Allergies

Allergens: milk, soy (from lecithin).

General Statements: All Other Content

This product is accurately packed by weight. Some settling may occur during shipping.

Suggested/Recommended/Usage/Directions

To loosen the powder prior to use, simply shake or roll the jar.

Seals/Symbols

power crunch(R)

Formula re: Contains

pure high-dh hydrolyzed whey protein

Brand IP Statement(s) re: (c), (TM), (SM)

EXCEPTIONAL PROTEIN NUTRITION(TM)

Formula re: Contains

OVER 40% DI & TRIPEPTIDES

Brand IP Statement(s) re: (c), (TM), (SM)

DTP(TM) DI AND TRIPEPTIDE TECHNOLOGY(TM)

Formula re: Contains

20 GRAMS PROTEIN 10 GRAMS EAAs 150 CALORIES PER SERVING

Brand IP Statement(s) re: (c), (TM), (SM)

DEM(TM) DIGESTIVE ENERGY MATRIX(TM)

FDA Statement of Identity

DIETARY SUPPLEMENT

Formula re: Contains

PURE HIGH-DH HYDROLYZED WHEY PROTEIN

Brand IP Statement(s) re: (c), (TM), (SM)

Hydrolysis is the natural intestinal process of breaking down whole proteins found in food and supplements into smaller proteins, called peptides (Micro Peptides(TM)), and amino acids.*

General Statements: All Other Content

DH is the Degree of Hydrolysis, which indicates the extent to which the protein has been broken down. Higher DH means more rapid and complete absorption.* In order to be absorbed, protein must be hydrolyzed down to amino acids or to the smallest peptides, called di and tripeptides.

Brand IP Statement(s) re: (c), (TM), (SM)

Whole proteins, including whey isolates, concentrates, caseins, soy, and blends are large proteins and naturally contain little to no Micro Peptides(TM), and no di and tripeptides.

Formula re: Contains

Proto Whey(R) is 100% Micro Peptides(TM), of which, up to 40% are di and tripeptides.*

FDA Disclaimer Statement

These statements have not been evaluated by the FDA. This product is not intended to diagnose, treat, cure or prevent any disease.

Brand IP Statement(s) re: (c), (TM), (SM)

power crunch(R) Treat Your Body Smart(TM)

Brand IP Statement(s) re: (c), (TM), (SM)

The Einstein of Protein(TM)

Seals/Symbols

BNRG(R) be-energy

General: Product/Version Code

PW-5L03-001

Brand IP Statement(s) re: (c), (TM), (SM)

TARGETED PROTEIN DELIVERY(TM)

Brand IP Statement(s) re: (c), (TM), (SM)

The di and tripeptides in Proto Whey(R) target the PEPT-1 transporter which transports over 8,400 different di and tripeptides.

General Statements: All Other Content

Whole protein digestion relies heavily on amino acid transporters which are far more specific and transport only a fraction of what PEPT-1 transporters do.* The speed and efficiency of the PEPT-1 transport system allows for faster delivery of protein throughout the body and bypasses other systems that can limit the delivery of amino acids.* Di and tripeptides carry metabolic information not present in amino acids. High-DH proteins deliver protein into the blood primarily as di and tripeptides whereas whole protein digestion often results in single amino acids.

Brand IP Statement(s) re: (c), (TM), (SM)

MORE PROTO WHEY(R) ADVANTAGES

General Statements: All Other Content

+ Requires less breakdown and digestive energy than whole proteins.

Formula re: Contains

+ Contains 10 grams of essential amino acids per serving. EAAs cannot be synthesized by the body and must be supplied by the diet. + Employs DEM(TM) (digestive energy matrix), a unique combination of SoftPsil(R) micronized psyllium fiber and MCTs (medium chain triglycerides) to provide digestive energy and help maintain optimum intestinal health.

General Statements: All Other Content

+ High-DH reduces allergenicity.* + Low glycemic response.* + Mixes easily - no blender required. + Industry-leading, rich and creamy taste profile.

General Statements: All Other Content

FOR THE SCIENCE MINDED

Brand IP Statement(s) re: (c), (TM), (SM)

For information on DTP,(TM) High-DH Hydrolysates, PEPT-1 Transporters, Micro Peptides(TM) and even more technology behind all Power Crunch products, visit powercrunch.com.